HARRISBURG UNIVERSITY OF SCIENCE AND TECHNOLOGY

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To strengthen Harrisburg University of Science and Technology’s presence in the Harrisburg community, I helped redefine its visual identity. I developed a comprehensive brand guide and designed a flexible system of assets and templates to bring greater cohesion and distinction across all channels.

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I also led the implementation of this updated identity across both digital and print, including degree one-pagers, email marketing templates, and internal communications. Additionally, I designed a refreshed suite of Admissions materials, modernizing the University’s approach with a more contemporary, engaging look and feel.

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Projects

Branding, Marketing, Marketing Strategy, Digital Campaigns, Internal Email Design, Email Marketing, Print Design, Packaging Design, Event Design, Social Media Design